Salon Search Party Blog
Salon Search Party is bringing you the latest in salon marketing and website design. Check out our blog to learn some valuable tips and tricks to take your strategies to the next level. And be sure to reach out to our team of experts for additional insight into how to elevate your salon’s marketing and advertising campaigns.
How to Market Your Salon’s Gray Hair Blending Services
During the height of quarantine when most salons across the country were shut down, internet searches for “gray hair blending” and similar terms were at an all-time high, with many people scrambling to figure out how to treat their hair at home. This search term is...
Keeping Up With COVID Hair Trends
We're all navigating a new normal during this pandemic and that goes for stylists, too! From shutting down shop to opening back up and everything in between, there has been a lot of uncharted territory to traverse. Have your stylists been keeping up-to-date on trends...
How to Use Social Media Marketing for Your Salon
Using social media marketing for hair salons is one of the most powerful things you can do for your business. A majority of new clients research a salon and their work before even picking up the phone to contact them for an appointment. Social media is one of the ways...
How to Reopen a Salon Safely
As the world begins to reopen, people are navigating a "new normal" in business. Many salons have been shuttered for months and everyone, including employees and customers, is desperate to get back to the chairs. However, learning how to reopen a salon safely and...
Salon Reopening Checklist for Covid-19 Safety
It's finally time to open your doors again! However, times have certainly changed, and you might be lost in the confusing cloud of guidelines and regulations. When should you wear a mask? How many people can be in the building at once? Can you take more than two...
5 Things the Best Barber Websites Have in Common
What do the barbershops that get the most new business have in common? They have the best barber websites. A website is the face of your business online, and when it comes to making people look good for a living, you can't have a site that doesn't hold its weight. If...
How to Spark Hair Salon Blog Ideas
Between cutting, coloring, serving customers, and running a business, it might seem impossible to squeeze in time for writing, much less coming up with interesting hair salon blog ideas. As we are in unprecedented times during the COVID-19 pandemic, it’s now time to...
Top 5 Must-Have Elements of Salon Websites
Your hair salon website is the face of your business on the internet and an important part of marketing yourself, as people will want to see what you offer before they walk in the door. It’s important to showcase the feeling, atmosphere, and expertise of your salon so...
The Importance of Backlinks for Salon Websites
When making improvements to your salon’s website, a big part of your SEO strategy should include building strong backlinks on your site. What exactly does this mean? Backlinks are links from other websites to your web pages or blog posts. Backlinks for salons are...
Get Your Salon Website to Rank Well in Local Search
Your website is one of the most important assets of your salon. It allows you to showcase your business, your stylists' skills, the feeling and atmosphere of your salon, and provides all kinds of valuable information to your audience. A website is also crucial for...